Thursday 15 January 2009

Marketing News - Duplication Emails Cost Firms Money

UK firms are wasting thousands of pounds by sending duplicate emails to customers, says a new report by Experian.

The report shows that a staggering 85% of business across the UK's main industry sectors fail to remove duplicate names and addresses from their mailing campaigns every month.

It might be time consuming to remove all duplicated names and emails, but this could save your firm a considerable amount of money and prevent unsubscribe emails landing in your inbox.

CD Duplication - HDC Media
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